Gray Matters Graphic Design & Photography

Graphic Design and Photography

Website Design

Appalbrandy — Writing about Appalachia | Squarespace Website Design

Design, Website Design, Logo DesignSarah Vogl

Brandy Renee McCann (Appalbrandy.com) reached out to us to replace her Wordpress site with something better. She came prepared with some examples of other writers’ sites that she liked. One of the main goals (besides typical things such as a general design upgrade and improvements to SEO) was to find a way to better showcase and organize the scope of Brandy’s writing work.

HazelBea Catering | Expedited Website Re-Design

Design, Website DesignSarah Vogl

This client came to me for an “emergency” website re-design. Yes, you read that correctly… An emergency!! Direct visits to the website worked as normal, but when you searched for her business on Google and clicked on the listing, you’d be re-directed to a totally different website that had nothing to do with her business. This problem was likely a result of either an outdated or insecure WordPress plug-in. I consulted my colleagues (who are more proficient in WordPress things than I), who agreed with my assessment of the situation. We determined it was easier and faster to start a whole new site from scratch than to try to fix the bug on the existing site.

ECC Test Lab | Logo Design Refresh & Website Re-Design

Design, Website Design, Logo DesignSarah Vogl

ECC Test Lab (previously located in Blacksburg, VA — now in Richmond, VA) came to me for a logo refresh and total website overhaul. ECC is an accredited analytical and microbial laboratory whose mission is to provide our customers with the highest quality results in the fastest time possible. When they approached me, they were just beginning to expand from primarily hemp testing into a full range of product safety and quality testing for a variety of industries. They can accommodate most requests with a wide array of specialized instrumentation and combined expertise in chemical and microbial analysis.