I recently had the exciting opportunity to create the logo and branding for Big Oh! Box, a sex toy subscription service in Roanoke, Virginia. The brand is all about inclusivity and empowerment, offering gender-neutral, full-size adult toys designed for all couples. Their goal is to encourage exploration while removing the burden of decision-making, ensuring everyone can enjoy a sex-positive experience.
Look & Feel
The branding captures a sophisticated, upscale feel while remaining playful and inviting. It's designed to appeal to diverse audiences, ensuring everyone feels included and welcomed.
Font Choice
We selected clean, modern typography that balances elegance with approachability. The font reflects the brand’s high-quality offerings while maintaining a sense of fun and exploration.
Color Palette
The palette, a mix of bold and soft hues, represents passion and playfulness while conveying luxury. From deep reds and blush tones to muted nudes and vibrant pinks, the colors create a visually cohesive identity that aligns with the brand’s mission to empower pleasure.
This branding project is truly a celebration of inclusivity and sex-positivity, making pleasure accessible to everyone in a classy, sophisticated way! Stay tuned for the reveal.
The Final Logo
Variations
