Gray Matters Graphic Design & Photography

Graphic Design and Photography

Commercial Photography,Misc Photography

Michelle Elaine Designs | Product Photography

Commercial PhotographySarah Vogl

I put out a message on Facebook looking for friends who needed product photography. Reconnecting with people from high school on Facebook isn’t exactly at the top most people’s priorities, but in this case it was a total joy to be able to work with Rachel, the daughter and marketing brain behind Michelle Elaine Designs. We captured some styled shots of products to be used on their shop and in their social media marketing for fall and beyond. Can you believe our model had never done this before? She’s stunning.

Pungo Ferry Bridge

Misc PhotographySarah Vogl


This is one of my favorite spots of all time. The fisherman I chatted with while I was here agreed.

It has become a sort of tradition of mine to visit this place every time I’m in Virginia Beach. I made many trips here to clear my head in high school. This particular visit seemed especially significant because we'll probably be retiring the Chevy Blazer (my first car!!!) to a junkyard death soon. This was probably his last journey here. :(

Even though I was apparently 15 minutes late for the best part of the sunset, I still think the journey was super worth it.

Richmond, VA

Misc PhotographySarah Vogl

Roanoke College Garden

Design, Commercial Photography, Logo DesignSarah Vogl

While I attended Roanoke College, many of my friend group were involved in the new club started by one of my best friends. Their mission is to teach the campus about sustainability while providing organic local produce to the Roanoke food bank. 

I was commissioned to design the logo for the organization, as well as a few other branded promotional materials. I also spent time taking pictures on garden work days for us on their Facebook page. 

In early meetings we emphasized the importance of a presence on Facebook to keep the students and local community involved on the garden's progress. I'm proud that this habit has been passed down between the leaders of the garden so far. Another student-run organic garden even reached out to them for advice on starting a garden on their own campus.